TomTom webinar

Safer, cleaner last-mile delivery through data alliances

Watch the recording here
Wed | 3 Nov 2021 | News
TomTom webinar

Safer, cleaner last-mile delivery through data alliances

The pandemic has changed the face of last-mile logistics. Consumers now buy more online than ever before – and it’s putting fresh pressure on all players in the delivery game.

How can carriers find more efficient and greener ways to meet the boom in demand? How can cities accommodate increased transport needs? How can tech providers bring innovative solutions to market faster? 

There is a way to make the last mile more efficient, sustainable and safe – but only if we all unite to share data and fuel greater cross-industry collaboration.

Watch the recording of this inspiring webinar, hosted by TomTom, where we bring together experts from industry and academia to explore the latest last-mile trends, innovations and market developments. You’ll discover how to overcome delivery and logistics challenges by leveraging data from across the ecosystem, in ways that work for everyone. 


In a 60-minute session, TomTom, Simacan and leading logistics and innovation experts will present the following topics and lead a thought-provoking roundtable discussion.

  • Introduction by Anna Borbotko
  • Last-mile trends affecting logistics by René Bruijne 
  • Presentations and panel discussion: the future of logistics, required climate actions and collaboration on gathering last mile data with Rene Bruijne and Zeljko Jeftic 
  • Key takeaways by Anna Borbotko

Anna Borbotko | Product Marketing Manager, TomTom
Anna Borbotko is a product marketing manager in TomTom’s Enterprise Business Unit. Anna is a location tech enthusiast with expertise in the on-demand market and maps visualization. Anna is based at the TomTom HQ in Amsterdam and regularly speaks on topics linked to mobility and on-demand, developer relations, and product marketing.

René Bruijne  | Director of Business Development, Simacan 
René Bruijne is business development director at distribution retail platform of Simacan, focusing on urban distribution. René believes logistics is data driven and in order to make logistics as sustainable as possible the logistics sector needs to take a next step in sharing data with municipalities and vice versa. René was the initiator of the international digital consignment note (e-CMR), which is an essential building block for delivering goods as sustainably as possible in densely populated areas.

Zeljko Jeftic | Deputy Director of Innovation & Deployment, ERTICO
Zeljko Jeftic co-leads ERTICO’s Innovation & Deployment team, which consists of 25 experts and project/platform managers. He is an experienced innovation promoter, representing VOLVO, ERTICO and IRU in public events globally, as well as in meetings and negotiations with industry leaders and authorities. Zeljko frequently cooperates with and advises industry leaders, start-ups and leading authorities.  

Watch the recording here 

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EU development fund